Apr 18, 2015

Frito-Lay Debuts New Rold Gold Pretzel Dippers and Pretzel Cracker Sandwiches

Frito-Lay looks to branch out the Rold Gold pretzel brand with new Rold Gold Pretzel Dippers and Pretzel Cracker Sandwiches.

The Dippers feature pretzels sticks with sweet dips in Fudge Brownie and Cookies & Cream flavors.

New Rold Gold Pretzel Cracker Sandwiches come with either a Sharp Cheddar or Creamy Fudge filling between two pretzel crackers.

You can find the new Rold Gold pretzel products in select retail stores nationwide. The Pretzel Dippers come in either five-count boxes for $4.49 (may vary) or single-serve 1.57-oz packages for $1.29 (may vary). The new Pretzel Cracker Sandwiches come in six-count packages with a suggested retail price of $3.49.

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