Archive

Feb 11, 2010

News: McDonald's Debuting Real Fruit Smoothies at Olympics Games

While McDonald's Real Fruit Smoothies have been available at certain test markets for some time, McDonald's is taking advantage of its sponsorship of the upcoming Olympic Games to debut its Real Fruit Smoothies in two flavors: Strawberry Banana and Wild Berry.

Not simply content to take aim at Starbucks with its coffee offerings, it appears McDonald's is trying to nick away some business from smoothies chains such as Jamba Juice and Robeks.

The Real Fruit Smoothies, which feature real fruit blended fresh with low-fat yogurt, will be available at all three of McDonald's Olympic restaurants in Vancouver and are set to roll out nationwide in the U.S. this summer as part of their McCafe offerings.

Rival chain Jack and The Box already offers Real Fruit Smoothies which feature a blend of Minute Maid juices and non-fat frozen yogurt.  As of yet, I am unclear if McDonald's offering will have actual fruit blended in or just fruit juices since use of the label "real fruit" has, unless the FDA made some changes, included fruit juices and fruit juice concentrate.  (Update: they use actual fruit and not fruit juices)

McCafe Frappes, another part of "phase two" of McDonald's coffee venture, are also expected to be available nationwide this summer.  Similar to Starbucks' Frappuccino, Frappes are already available in one third of U.S. McDonald's restaurants in two flavors: caramel and mocha.


Sharing
is Caring




2 comments :

  1. Craig from LouisvilleSaturday, February 13, 2010

    They DO actually use real fruit...in Kentucky, the Mcd's that make these not only use real Banana's and Strawberry's, but they also are now selling banana's for .79 cents thru out the day...
    the smoothies are very tasty too, although they can be very inconsistent between different Mcd's...some smoothies are too icy, and some are too thin...but still very good for a change of pace...

    ReplyDelete
  2. Nice! Thanks for the info!

    ReplyDelete

Thanks for commenting. If it helps any, you don't need to type a URL to leave a name.