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Aug 18, 2023

Lay's Launches New Kettle Cooked Ruffles All Dressed Potato Chips

Lay's 2023 Flavor Swap potato chip varieties.
Lay's launches new Kettle Cooked Ruffles All Dressed-flavored potato chips as part of their latest collection of Lay's Flavor Swap varieties.

Lay's Kettle Cooked Ruffles All Dressed-flavored potato chips offers a kettle-cooked twist on Ruffles All Dressed, which is the number one Ruffles chip flavor in Canada and was available for a time here in the US from 2015 through 2021. The seasoning of Ruffles All Dressed features "a tangy, savory, and sweet flavor experience."

Along with the launch of Kettle Cooked Ruffles All Dressed, Lay's also brings back three past Flavor Swap varieties, including:

  • Lay's Cheetos Cheese-flavored potato chips
  • Lay's Doritos Cool Ranch-flavored potato chips
  • Lay's Wavy Funyuns Onion-flavored potato chips

All four Flavor Swap varieties are currently rolling out to retailers nationwide. Lay's Cheetos Cheese and Lay's Doritos Cool Ranch come in 7.75-oz bags, Lay's Kettle Cooked Ruffles All Dressed come in 8-oz bags, and Lay's Wavy Funyuns Onion come in 7.5-oz bags. Those bags carry a suggested price of  $4.79 each. Lay's Cheetos Cheese and Lay's Doritos Cool Ranch also come in smaller 2.625-oz bags, while Lay's Kettle Cooked All Dressed also come in a 2.5-oz bag with each carrying a suggested price of $2.49.

Lay's Cheetos Cheese, Lay's Doritos Cool Ranch and Lay's Kettle Cooked Ruffles All Dressed-flavored potato chips are available for a limited time, while supplies last but Lay's Wavy Funyuns Onion-flavored potato chips are meant to stay on shelves permanently.

Photo via Lay's.

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