Starbucks plans to expand their My Starbucks Rewards loyalty program to encompass their other brands and to include purchases at other point-of-sale outlets. Specifically, the company will soon reward customers with "Stars" for grocery store purchases of Starbucks products as well as for purchases at Teavana stores, which are owned by Starbucks.
"Stars" are the basis for Starbucks' reward program and are earned when members use their loyalty card to make qualified purchases. After a specified amount of "Stars" are earned, participants can redeem them for free food or drink at Starbucks stores.
Beginning in April, Starbucks cards and the loyalty program will be valid across several of the company's brands, including Teavana, which will allow reward members to earn "Stars" on their Teavana purchases.
Starting in May, program members will be able to earn "Stars" on purchases of Starbucks packaged coffee at grocery stores. Then, this fall, the company intends to expand the program to include other Starbucks products sold at grocery stores.
The changes are expected to double My Starbucks Rewards membership from 4.5 million (as of October 2012) to 9 million by the end of this year.
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Mar 2013
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- Review: Nutkao Snack
- News: Ben & Jerry's - 2013 New Flavors
- Review: Fresh & Easy - Kettle Corn
- News: DiGiorno - New Pizzeria Pizza
- What's on the Menu: Domino's Pizza Nigeria
- Frozen Friday: Trader Joe's - Danish Pancakes
- Around the World: Taco Bell Costa Rica Offers Dori...
- Review: Burger King - Chipotle Whopper
- News: KFC Introduces Lil Bucket Kids Meals
- Giveaway Drawing: Dole Fruit Crisp
- Review: Wendy's - Asiago Ranch Flatbread Sandwich
- News: Panera Bread - 2013 Featured Spring Menu
- News: Taco Bell Testing Crispy Taquito Dippers
- Review: Burger King - Donut Holes
- News: Wendy's Unveils New Flatbread Grilled Chicke...
- Review: McDonald's - Chicken & Bacon McWrap
- News: McDonald's - Cherry Berry Chiller and Frozen...
- News: Papa John's Double Pepperoni Pizza Returns
- Review: Blue Diamond - Bold Wasabi Soy Sauce Almonds
- News: Pepsi Redesigns Bottle
- Review: Krispy Kreme - Glazed Banana Creme Pie
- Around the World: KFC Australia Brings It with Col...
- Around the World: McDonald's Hong Kong Offers Spic...
- Frozen Friday: Marie Callender's Braised Beef Pot ...
- News: Starbucks Expands My Starbucks Rewards Loyal...
- News: Wienerschnitzel - BOGO Corn Dogs on March 24
- Review: Burger King - Loaded Tater Tots
- News: Arby's to Offer House-made Potato Chips
- News: New McWraps Arrive at McDonald's
- Review: Burger King - Bacon Cheddar Stuffed Burger
- News: Carl's Jr./Hardee's Introduce New Jim Beam B...
- News: McDonald's Strawberry & Creme Pie Returns
- Review: Burger King - Plain Latte
- News: Burger King Offers Stuffed Bacon Burger and ...
- News: Ben & Jerry's Free Cone Day on April 9, 2013
- News: Sonic - 50 Cent Small Tots on March 21
- Review: Arby's - Mint Chocolate Swirl Shake
- News: Jamba Juice Adds New Tropical Harvest Fruit ...
- News: Domino's - Half-Off Online Pizza Orders for ...
- Review: Pepperidge Farm - Simply Potato Cracker Chips
- News: Burger King - Limited-time $1 Lattes Promotion
- News: McDonald's Serves Sausage Double Beef Burger...
- Review: Dole - Apple Cinnamon Fruit Crisp
- McDonald's Offers Golden Corn Nuggets in Germany
- Frozen Friday: Trader Joe's - Potato Pancakes
- News: McDonald's to Give Away 5 Million McMuffins ...
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- News: El Pollo Loco - New Citrus Mango Tostada Salad
- Review: Taco Bell - Mountain Dew Baja Blast Freeze
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- Custom Order: McDonald's Quarter Pounder Mac Style
- News: KFC Now Offers Original Recipes Bites with G...
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- Review: McDonald's Hot 'n Spicy McChicken Sandwich
- News: Denny's Brings Back Baconalia
- Local Review: Grill 'Em All - FTW Cheeseburger
- News: Burger King - 2 for $5 Signature Sandwiches
- News: Caribou Coffee - New Biscotti Mocha and Mila...
- News: Town Names Itself "Reubenville" for 5000 Fre...
- News: McDonald's - New Hot 'n Spicy McChicken on t...
- Review: Tostitos - Cantina Traditional Tortilla Chips
- News: Starbucks Launches Asian Dolce Latte Across ...
- News: Subway Japan Offers Vegetable Pound Cake
- News: Starbucks - New Limited-Edition Sustainable ...
- Local Review: Grill 'Em All - Anvil Fries
- News: Frito Lay - New Sweet & Spicy BBQ Sun Chips
- News: Frito Lay - New Cheetos Mix-Ups Snack Mix
- News: Fresh & Easy - Free Bag of Bagels on March 1...
- Frozen Friday: Magnum - Mini Gold?! Ice Cream Bars
- News: Krispy Kreme - Free Donuts on March 10th
- News: Dunkin' Donuts Brings Back Angus Steak
- News: Togo's - Lemon Pepper Tuna Returns
- News: 7-Eleven Upgrades Sandwiches
- Review: Burger King - Sausage, Egg, and Cheese Cro...
- News: Taco Bell Adds New Happier Hour
- News: Sonic - New Molten Cake Sundae
- News: Qdoba Adds New Brown Rice Option
- Review: Arby's - Reuben Sandwich
- News: Peet's - New Mint Matcha Latte
- News: Arby's - New Mint Chocolate Swirl Shake
- News: The Coffee Bean - $1 Drinks on March 7, 2pm ...
- Review: Starbucks - Hazelnut Macchiato
- News: Checkers/Rally's - New Loaded Potato Skins
- Tips on Ordering Off the "Secret" Menu
- Pizza Hut's Crown Crust Pizza Lands in Canada
- News: Starbucks - New Hazelnut Macchiato
- Review: Papa John's - Steak and Cheese Pizza
- February 2013 News Archive
- News: Baskin-Robbins - March 2013 Flavor of the Month
- News: Dunkin' Donuts Offers Irish Creme Donuts and...
- Review: Kellogg's - Special K Southwest Ranch Crac...
- KFC Japan Offers All-You-Can-Eat Special Menu... a...
- Review: Remington - Teriyaki Flavored Hunters Sausage
- News: McDonald's Dropping Chicken Selects and Frui...
- News: Ruffles Brings Back Beer-Battered Onion Ring...
- Around the World: Could Egg be McDonald's Next Val...
- Frozen Friday: Lean Cuisine - Asian-Style Chicken ...
- News: Dairy Queen - March 2013 Blizzard of the Month
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Mar 22, 2013
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