May 22, 2014

News: Starbucks to Serve Soda This Summer

Starbucks is serving made- and carbonated-to-order sodas this summer and they're calling the new drink and the machine that carbonates them "Fizzio."

The available flavors are Golden Ginger Ale, Spice Root Beer, and Lemon Ale, but given the nature of the carbonation machine, it seems likely you can carbonate a number of Starbucks beverages.

Golden Ginger Ale is described as "a refreshing blend of real ginger and citrus zest—left unfiltered to create a golden color."

Spiced Root Beer is described as "a refreshing blend of classic root beer and signature Starbucks Chai spices that include cinnamon, nutmeg and clove."

Finally, Lemon Ale is described as "a refreshing blend of real lemon juice and spices with a hint of apricot." Can you tell they're really pushing the "refreshing" bit?

During testing last year, prices started at $2.45 for a 12-oz drink, which is well in line with how much Italian soda costs at a cafe.

According to The Seattle Times, the drink platform will be available in 3,000 US stores in Sun Belt, as well as in Singapore, South Korea, and select cities in China.

The drinks are made to order ("handcrafted") with natural ingredients and contain no preservatives, no high-fructose corn syrup, and no artificial flavors.

Update 6/23/14 - Starbucks announced that you'll be able to carbonate other beverages like Shaken Iced Tea and Refreshers to your liking (the amount of fizz is adjustable) for a 50 cent fee.

Here's a picture of the Fizzio machine provided by Starbucks: