If you're never heard of a churro, it's basically a long, narrow deep-fried dough sticks, usually served rolled in cinnamon-sugar.
The company is producing for sale to quick service restaurants, convenience stores, and sports & leisure venues among others, so you might see these appearing at various eateries near you. I could also see Taco Bell picking these up.
J&J Snack Foods is also making an Oreo cookie creme dip for the new churros.
