Aug 1, 2012

News: Yoplait - New Simplait Yogurt

For customers demanding an ingredient list that is quick to read and contains ingredients they can actually identify, Yoplait is out with new Simplait yogurt, a portmanteau of "Yoplait" and "simple."

Simplait yogurt is all-natural and made with only six ingredients: cultured pasteurized grade A milk, fruit, sugar, corn starch, natural flavor, and a vegetable or fruit juice or extract or pectin. It's available in four flavors: Strawberry, Vanilla, Peach, and Blackberry and at a suggested retail of 90 cents per 6-ounce cup.

For comparison, I've include the list of ingredients and nutritional information for Original Yoplait Strawberry yogurt and Simplait Strawberry yogurt below.

Yoplait Strawberry Yogurt

Ingredients: Cultured Pasterized Grade A Low Fat Milk, Sugar, Strawberries, Modified Corn Starch, Nonfat Milk, Kosher Gelatin, Citric Acid, Tricalcium Phospate, Colored with Carmine, Natural Flavor, Pectin, Vitamin A Acetate, Vitamin D3.

Nutritional Info
Calories - 170 (Calories from Fat - 15)
Fat - 1.5g (Saturated Fat 1g)
Sodium - 85mg
Carbs - 33g (Sugar 26g)
Protein - 5g

Simplait Strawberry Yogurt

Ingredients: Cultured Pasterized Grade A Milk, Strawberries, Sugar, Corn Starch, Colored with Vegetable Juice, Natural Flavor.

Nutritional Info
Calories - 200 (Calories from Fat - 60)
Fat - 7g (Saturated Fat 4.5g)
Sodium - 100mg
Carbs - 28g (Sugar 24g)
Protein - 7g