Sep 29, 2013

Around the World: KFC China Offers Beef?!

KFC China is offering a layered beef burger as one of their latest promotions. While chicken remains the mainstay of the menu, the new burger features six layers of thin-sliced tender beef, cheese, lettuce, and mushrooms.

The burger sells for 16 yuan (~$2.61 US) a piece.

While KFC is best known for specializing in chicken, chicken, and more chicken in most of the world, in China, beef is actually featured in several regular menu items as well, including a wrap and a rice dish (the expansive menu also includes pork chops and meat balls).

KFC is the largest fast food chain in the country but has struggled recently. Perhaps the new burger is meant to be a novelty to help right the ship.

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